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DM2

DM2 LISTS OF THE USA /ASIA

DM2-DecisionMaker is a division of Reed Business Information, the largest business-to-business publisher in the U.S. and a member of the Reed Elsevier Group plc (NYSE: RUK and ENL) - a world-leading publisher and information provider operating in the science and medical, legal, education and business-to-business industry sectors.

FAQ's

Who is DM2?
DM2-DecisionMaker is the leading marketing partner that connects marketers with decision makers through innovative products including multi-channel list rental and qualified lead generation, expert research panels, and custom marketing programs. For more than 60 years, DM2 has been a trusted source for business-to-business direct marketing services and manages lists of more than 23 million postal and 2.3 email names from over 25 industries.


How is the list information obtained?
The sources of DM2-DecisionMaker lists are pre-qualified publication subscribers, seminar attendees and other professionals, rich in self-reported business demographics and have proven to be responsive.


How accurate is the list information?
DM2 lists are updated monthly, or as soon as new information is available. Keeping our data current and accurate is key to the success of your marketing campaign. That’s why we guarantee deliverability – 99% for direct mail lists.

What information is standard for Postal List orders?
First, Middle, Last Name, Full Postal Address,
Contact Name, and Title.


Will DM2 do the postal mailing?
No, but DM2 can suggest services to help with the distribution of
Your marketing material.


Does DM2 provide International Postal and email lists?
Yes, DM2 can help you with your international marketing needs.


If Email marketing, will it be considered SPAM?
No. DM2 email lists are controlled through permission-based
circulation and give recipients the opportunity, at any time, to opt out
of receiving emails from DM2 or third party offers. DM2 is 100% compliant with the CAN-SPAM law. In other words, when email recipients no longer want to receive email, DM2 removes their name from the list and no longer sends unsolicited messages.


What is the minimum purchase?
There is a minimum purchase of 5000 names (email and postal). Our lists are priced on a per-thousand basis. And, our lists exceed 5000 names. For example, you may want to target home healthcare providers in Northeast region of the US. There are approximately 47,000 people that meet that criteria, so pricing is based accordingly.


How much does it cost?
The pricing for DM2 lists varies, and is dependent upon your selection criteria for the market you are trying to reach. Standard list rental has a base price, and the “selects” carry additional fees. Generally, pricing for a Postal list of 5000 starts at $600, and an email list starts at $2100. ** The information sent via email is distributed by DM2 only. DM2 does not release any email addresses. Simply supply the information you would like to send and DM2 will send it to the quantity and type of companies/contact you specify.


How can my list be targeted?
Some commonly used criteria available for each list are:
Geographic (State, City, Zip) Job Function/Title, Acquisition Source, Buying Authority, Sales Volume, Employee Size, SIC/NAICS Code Telephone Numbers, Business Type,


How successful are the list names?
Here’s what just a few of our customers have to say:

“When we worked with DM2 to promote our last seminar series,
We got such high response rates, our sessions were overbooked.”

“DM2 partners with best-read publications and online
communities to deliver highly targeted audiences.”

“We needed to reach very specific niche markets,
and nobody else could deliver.”

“Great customer service and response time –
DM2 goes above and beyond other list providers.”

“DM2’s multi-channel approach helps us execute
An integrated marketing campaign.”


What information is standard for Postal List orders?
First, Middle, Last Name, and Full Postal Address, Contact Name, and Title.


What additional information can I get with a Postal List order?
DM2 provides a number of rich demographics to enable you to further target
your message to a specific audience. The additional information that enables
you to do this includes, but is not limited to:

• Phone number
• Buying authority
• Job function
• Business type

How long do you need to turnaround a postal or Email order?
Postal orders typically require 1-2 business days, while Email orders typically require 72-hour lead time. All order processing time is subject to change and is dependent on the nature of the mailing, required approvals, and complexity of the list order.

Please inform your customer service contact if you require a rush order. We will do our best to accommodate your request.


What information is needed to place an Email order?
Please review our E-List Order Requirements for a complete checklist for placing an Email order.


How does your Lead Generation program work?
We work closely with your sales and marketing team, or client, to fully understand your lead requirements, sales cycle, and product offering. We then apply a sophisticated, proprietary process to find the prospects that most closely match your target profile. Our team then serves as a sales extension to your business and contacts those prospects to learn their buying process, timeline, budget, and business need. The contacts that meet your requirements are then sent to you for your sales team/efforts. This enables you to minimize cold-calling and close pre-qualified leads.


How long does it take for Data Enhancement project?
Data Enhancement projects takes approximately 7 business days from receipt of your (or your client's) house list/customer file.


Do you have a list of non-Reed list owners you currently manage?
Yes. DM2 currently manages more than 23 million B-to-B names of sourced professionals. Approximately 25% of our names are owned by Reed. The other 75% are owned by our third-party list partners.

Click here to view DM2 online